عرض عادي
From total war to total diplomacy : the Advertising Council and the construction of the Cold War consensus / Daniel L. Lykins.
نوع المادة :
نصالناشر:Westport, Conn. : Praeger, 2003وصف:x, 128 pages : illustrations ; 25 cmنوع المحتوى:- text
- unmediated
- volume
- 027597782X (hbk)
- 9780275977825 (hbk)
- Advertising Council -- History -- 20th century
- Public opinion -- United States -- History -- 20th century
- Advertising -- Political aspects -- United States -- History -- 20th century
- Propaganda, American -- History -- 20th century
- Cold War -- Social aspects -- United States
- Cold War -- Political aspects -- United States
- United States -- Foreign relations -- 1945-1989 -- Public opinion
- E744 L98 2003
المحتويات:
Introduction: A Harmony of Endeavor -- Ch. 1. The Opportunities of War: Advertising Counters Old Enemies and New Threats -- Ch. 2. Turning Eyes Outward: Promoting Internationalism -- Ch. 3. Bringing Together: The Advertising Council Organizes for Peace -- Ch. 4. An Ideological War: Messages of Fear and Hope -- Ch. 5. Internalizing the Cold War Conflict -- Epilogue: An Established Consensus.
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
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كتاب
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UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | E744 L98 2003 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010011075874 | ||
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كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | E744 L98 2003 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30010011075873 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
Includes bibliographical references (pages [117]-122) and index.
Introduction: A Harmony of Endeavor -- Ch. 1. The Opportunities of War: Advertising Counters Old Enemies and New Threats -- Ch. 2. Turning Eyes Outward: Promoting Internationalism -- Ch. 3. Bringing Together: The Advertising Council Organizes for Peace -- Ch. 4. An Ideological War: Messages of Fear and Hope -- Ch. 5. Internalizing the Cold War Conflict -- Epilogue: An Established Consensus.
