Images, scandal, and communication strategies of the Clinton presidency / edited by Robert E. Denton, Jr. and Rachel L. Holloway.

Includes bibliographical references (pages 325-332) and index.

The political image management dynamics of President Bill Clinton / Kenneth L. Hacker, Maury Giles, and Aja Guerrero -- Clinton's public relations nightmares begin / John C. Tedesco -- Clinton's televised town hall meetings as a political strategy: the illusion of control / Rachel L. Holloway -- Behind their skirts: Clinton and women voters / Mary Christine Banwart and Lynda Lee Kaid -- From First Lady to United States Senator: the role and power of image in the transmogrifying of Hillary Rodham Clinton / Judith S. Trent and Cady Short-Thompson -- Seven lessons from President Clinton's race initiative: a post-mortem on the politics of desire / Patricia A. Sullivan and Steven R. Goldzwig -- Bill Clinton in rhetorical crisis: the six stages of scandal and impeachment / Craig Allen Smith -- Resurrecting the Clinton presidency: a linguistic profile / Roderick P Hart and J. Kanan Sawyer -- Clinton's rhetoric of contrition / Ronald Lee and Matthew H. Barton -- The framing of network news coverage during the first three months of the Clinton-Lewinsky scandal / Kate M. Kenski -- The rhetoric of presidential approval: media polling and the White House intern scandal / J. Michael Hogan -- William Jefferson Clinton and the symbolic dimensions of the American presidency: issues of character and public trust / Robert E. Denton, Jr.

Denton, Holloway, and their contributors present analyses of communication strategies used in the Clinton administration, with a special focus on President Clinton's responses to the Lewinsky scandal and impeachment.