The business of higher education / John C. Knapp and David J. Siegel, editors.

Includes bibliographical references and index.

volume 1. Leadership and culture. The university, the marketplace, and civil society / Eric Gould -- Changing the subject: collective action as a new form of "corporate" influence / David J. Siegel -- Leadership development on campus within the new corporate marketplace / Adrianna Kezar -- Leadership development in higher education: dispelling the myth of intellect / Robert L. Williams and Steven D. Olson -- The yin and yang of unionization: the role of collective bargaining in the academy / Marlene Springer -- "Participative management" versus shared governance: how much should faculty be involved in management decisions? / Kathy Hagedorn and Sarah VanSlette -- Academic freedom in an age of globalization / William G. Tierney -- The problem of contingent labor / Cary Nelson -- Creating a culture of ethics in higher education / Tricia Bertram Gallant, Laurel Andrea Beesemyer, and Adrianna Kezar -- The capture of university education: evidence from the antipodes / Judy Nagy and Alan Robb -- Redefining stakeholders in European higher education: the case of the Nordic countries / Kazimierz Musial -- The devil and Derek Bok / Daniel M. Carchidi.

volume 2. Management and fiscal strategies. Trends in state tax support for higher education: prospects for an entrepreneurial response / James C. Palmer -- Developing a culture of entrepreneurship in the academy / Raymond B. Farrow III and John D. Kasarda -- The entrepreneurial university in a triple helix of regional growth and renewal / Henry Etzkowitz -- Technology transfer, commercialization, and proprietary science / Joshua B. Powers -- Ongoing challenges in university involvement in R and D for industry / Ronald A. Bohlander -- An industrial perspective on university technology commercialization practice / Albert Johnson -- Developing and sustaining academic corporate alliances / Cynthia C. DeLuca and David J. Siegel -- Academia, industry, and government: building bridges / Tom McMail -- The paradox of for-profit higher education / Vicente M. Lechuga -- Applying business insight and strategy within the academy: an idea whose time has come / Brent D. Ruben, Kathleen M. Immordino, and Sherrie Tromp -- College costs and cost containment in American higher education / Daniel J. Hurley and Eric R. Gilbertson -- Higher education, lower wages / Marc Bousquet.

volume 3. Marketing and consumer interests. University leadership in an era of hyperaccountability / John C. Knapp -- Universities and the business practice of marketing / Curtis Carlson -- Marketing the academy: benefits and barriers / Larry D. Laurer -- Seeing is believing / Malcolm Grear -- Coping with crises: special challenges for universities / Andrew Westmoreland -- The escalation of consumerism in higher education / Michael S. Harris -- Academic customer service / Neal A. Raisman -- The pre-college quagmire / Rachel Toor -- The importance of business and economic models in understanding the historical provision of student aid / Fred Galloway -- The business of intercollegiate athletics / J. Douglas Toma -- College rankings reformed: the case for a new order in higher education / Kevin Carey.