Elite MBA programs at public universities : how a dozen innovative schools are redefining business education / edited by Mimi Wolverton and Larry Edward Penley.

Includes bibliographical references (pages [223]-225) and index.

More than a number / Mimi Wolverton and Larry E. Penley -- Strategically embracing innovation / Mimi Wolverton and Larry E. Penley -- What it takes to be strategically innovative / Mimi Wolverton and Larry E. Penley -- A work in progress : transforming the university of Washington Business School / Yosh Gupta -- The Robert H. Smith School of Business : building a technology powerhouse / Howard Frank -- Aggies, integrity, and MBAs : the Mays MBA program at Texas A and M University / Dan H. Robertson -- University of Georgia's Terry College of Business : leadership comes naturally to the oldest business school in the South / Paul Karr -- Dupree College of Management at Georgia Tech : a college positioned for a compelling opportunity / Terry C. Blum and Nathan Bennett -- J. Mack Robinson College of Business : reinventing business education in the 21st century / Gary W. McKillips and Rhonda Mullen -- Local interconnectedness and international outlook : the Joseph M. Katz Graduate School of Business, University of Pittsburgh / Frederick Winter -- Defining a niche : Moore School of Business, University of South Carolina / Catherine Hines Wills and Jan Collins -- Krannert Graduate School of Management, Purdue University : where business and technology meet / Tim Newton -- Indiana University, Kelley School of Business : a long history of innovation / James C. Wimbush -- Warrington College of Business, University of Florida : the path to excellence / John Kraft -- A phoenix on the rise : Arizona State University's W.P. Carey School of Business / Elizabeth Farquahar and Larry E. Penley -- Being strategic about innovation : lessons for business schools, future graduate students, and potential employers / Mimi Wolverton and Larry E. Penley.

"Elite MBA Programs at Public Universities features 12 in-depth case studies by senior representatives of the respective institutions, detailing the process by which they developed and launched programs to raise their profiles and ultimately compete aggressively for talent and support. Wolverton and Penley frame the case studies by applying the concepts of strategy theory, drawing lessons that can be applied in other educational institutions, as well as for students of strategy and general readers interested in emerging trends in business education. The result is a peek behind the scenes at the most innovative MBA programs that provide a rich canvas for observing the principles of strategic management in action."--BOOK JACKET.