Social marketing / edited by R. Craig Lefebvre.
نوع المادة : نصالسلاسل:The SAGE library in marketing | SAGE library of marketingالناشر:Los Angeles : SAGE, 2013وصف:6 volumes : illustrations (black and white), maps (black and white) ; 25 cmنوع المحتوى:- text
- unmediated
- volume
- 9781446253113 (hbk : 6 vol. set)
- 1446253112 (hbk : 6 vol. set)
- Social marketing (Sage)
- HF5414 S623 2013
نوع المادة | المكتبة الحالية | رقم الطلب | معلومات المجلد | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
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المراجع | UAE Federation Library | مكتبة اتحاد الإمارات Reference Collection | مجموعات المراجع | HF5414 S623 2013 (إستعراض الرف(يفتح أدناه)) | vol.1 | C.1 | لا يعار | 300100318146 | ||
المراجع | UAE Federation Library | مكتبة اتحاد الإمارات Reference Collection | مجموعات المراجع | HF5414 S623 2013 (إستعراض الرف(يفتح أدناه)) | vol.2 | C.1 | لا يعار | 300100318148 | ||
المراجع | UAE Federation Library | مكتبة اتحاد الإمارات Reference Collection | مجموعات المراجع | HF5414 S623 2013 (إستعراض الرف(يفتح أدناه)) | vol.3 | C.1 | لا يعار | 300100318154 | ||
المراجع | UAE Federation Library | مكتبة اتحاد الإمارات Reference Collection | مجموعات المراجع | HF5414 S623 2013 (إستعراض الرف(يفتح أدناه)) | vol.4 | C.1 | لا يعار | 300100318159 | ||
المراجع | UAE Federation Library | مكتبة اتحاد الإمارات Reference Collection | مجموعات المراجع | HF5414 S623 2013 (إستعراض الرف(يفتح أدناه)) | vol.5 | C.1 | لا يعار | 300100318158 | ||
المراجع | UAE Federation Library | مكتبة اتحاد الإمارات Reference Collection | مجموعات المراجع | HF5414 S623 2013 (إستعراض الرف(يفتح أدناه)) | vol.6 | C.1 | لا يعار | 300100318056 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: Reference Collection | مجموعات المراجع إغلاق مستعرض الرف(يخفي مستعرض الرف)
HF5414 S623 2013 Social marketing / | HF5414 S623 2013 Social marketing / | HF5414 S623 2013 Social marketing / | HF5414 S623 2013 Social marketing / | HF5415.32 H363 2008 Handbook of consumer psychology / | HF5548.2 B8342 2010 Business information systems : concepts, methodologies, tools, and applications / | HF5548.2 B8342 2010 Business information systems : concepts, methodologies, tools, and applications / |
Formerly CIP. Uk
Includes bibliographical references.
Volume I. Social marketing : conceptual frameworks and common ground -- Volume II. Social marketing in the developed world -- Volume III. Social marketing in developing countries -- Volume IV. Social marketing in developing countries (continued) -- Volume V. Applications of social marketing for sustainable behavior and environmental protection -- Volume VI. Social marketing : deepening and expanding the impact.
The theory and practice of social marketing has steadily been gaining significance following its conception over four decades ago, and has since been adopted by an ever expanding group of practitioners, academics, researchers and policymakers in governments around the world. A key feature underlined in this work is how social marketing stands apart from other approaches to health promotion and disease prevention, environmental sustainability, safety and injury prevention and other topics