Handbook of research on electronic surveys and measurements / Rodney A. Reynolds, Robert Woods Jason D. Baker [editors].

Includes bibliographical references and index.

"This book is the comprehensive reference source for innovative knowledge on electronic surveys. It provides complete coverage of the challenges associated with the use of the Internet to develop online surveys, administer Web-based instruments, and conduct computer-mediated assessments. This combination of how-to information about online research coupled with profiles of specific measures makes it an indispensable reference"--Provided by publisher.

E-survey methodology / Karen L. Jansen, Kevin G. Corley, and Bernard J. Jansen -- Web survey design / Qingxiong Ma and Mary McCord -- Opportunities and constraints of electronic research / Lynne D. Roberts -- Electronic data collection methods / Mohini Singh and Stephen Burgess -- Online-questionnaire design guidelines / Joanna Lumsden -- Dual-mode electronic survey lessons and experiences / Michael Lang -- Software design tips for online surveys / John M. Artz -- Overcoming challenges to conducting online surveys / Jiali Ye -- Sampling in online surveys / Gerd Beidernikl and Arno Kerschbaumer -- Equivalence of electronic and off-line measures / Lynne D. Roberts -- Electronic vs. conventional surveys / Rhonda Dixon and Rodney Turner -- Ethics of online surveys / Călin Gurău -- Legal and ethical concerns of collecting data online / Amanda Sturgill and Pattama Jongsuwanwattana -- Measuring Internet dependency / Jaime L. Melton and J. Lynn Reynolds -- Online advertising metrics / Ginger Rosenkrans -- Measurements in e-business / Damon Aiken -- Measurement in public relations / Renée A. Botta -- Measuring intrinsic motivations / J. Lynn Reynolds -- Measuring disagreement / Brian Whitworth -- Measuring cognitive load / Nanette M. Hogg -- Surveying online scholarship ; Computer-mediated communication research / J.D. Wallace -- Mixed-mode surveys with Netservey / Savvas Papagiannidis and Feng Li -- Design and development of an electronic survey system / Bruce Aaron and Samir Desai -- Open source surveys with asset / Bert G. Wachsmuth -- Web survey methodology (WebSM) portal / Katja Lozar Manfreda and Vasja Vehovar -- Web-based survey software for academic research / Hallie D'Agruma and Erika A. Zollet -- Comparison of online survey tools / Gerd Beidernikl and Arno Kerschbaumer -- Survey tracker e-mail/Web survey software / Eun G. Park -- Open source survey software / Jason D. Baker -- Hyperlink analysis / Mike Thelwall -- Web site experience analysis / Mihaela Vorvoreanu -- Bit-wise coding for exploratory analysis / Thomas O'Daniel -- Measurement of end-user computing satisfaction ; Web credibility measurement / Rodney A. Reynolds -- Constructivist Online Learning Environment Survey / Jason D. Baker -- Celebrity-persona identification scale / William J. Brown and Mihai C. Bocarnea -- Technology acceptance model / Mary McCord -- Celebrity-persona parasocial interaction scale / Mihai C. Bocarnea and William J. Brown -- Organizational culture profile / Katty Marmenout -- Measuring online flow / Damon Aiken -- Personal report of communication apprehension / Robert H. Woods, Jr. -- Reactance proneness assessment / Lijiang Shen and James P. Dillard -- Self-report measures of discrete emotions / James P. Dillard and Lijiang Shen -- Listening styles profile / Stephanie Lee Sargent and James B. Weaver, III -- Servant Leadership Assessment Instrument / Rob Dennis and Mihai C. Bocarnea -- Aggression questionnaire / Christian Kiewitz and James B. Weaver, III -- Motivational gifts survey / Dorena DellaVecchio, Bruce E. Winston, and Mihai C. Bocarnea -- Queendom online test repository / Jason D. Baker -- Willingness to communicate ; Leadership practices inventory / Sharon Berry -- Eysenck personality questionnaire / James B. Weaver, III and Christian Kiewitz -- Personal report of intercultural communication apprehension / Sharon Berry -- Gender role inventory / James B. Weaver, III and Stephanie Lee Sargent -- Internet motives questionnaire / Stephanie Lee Sargent -- Situational communication apprehension measure / Sharon Berry.