Business : a changing world / O.C. Ferrell, Geoffrey A. Hirt, Linda Ferrell.
نوع المادة : نصالناشر:New York : McGraw-Hill Irwin, [2014]الطبعات:Ninth editionوصف:xxxiv, 616 pages : illustrations ; 26 cmنوع المحتوى:- text
- unmediated
- volume
- 9781259060526 (pbk)
- 0078023130 (pbk)
- 9780077157883 (pbk)
- 1259060527
- HF1008 F47 2014
نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
---|---|---|---|---|---|---|---|
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF1008 F47 2014 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010011310322 | ||
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF1008 F47 2014 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30010011310321 |
Includes index.
Business in a changing world -- The dynamics of business and economics -- Appendix A Guidelines for the development of the business plan -- Business ethics and social responsibility -- Appendix B The legal and regulatory environment -- Business in a borderless world -- Starting and growing a business -- Options for organizing business -- Small business, entrepreneurship, and franchising -- Managing for quality and competitiveness -- The nature of management -- Organization, teamwork, and communication -- Managing service and manufacturing operations -- Creating the human resource advantage -- Motivating the workforce -- Managing human resources -- Appendix C Personal career plan -- Marketing : developing relationships -- Customer-driven marketing -- Dimensions of marketing strategy -- Digital marketing and social networking -- Financing the enterprise -- Accounting and financial statements -- Money and the financial system -- Financial management and securities markets -- Appendix D Personal financial planning.