عرض عادي
Digital marketing : strategy, implementation and practice / Dave Chaffey, Fiona Ellis-Chadwick.
نوع المادة :
نصالناشر:Harlow : Pearson, 2012الطبعات:5th edوصف:xxix, 698 pages : color illustrations ; 27 cmنوع المحتوى:- text
- unmediated
- volume
- 9780273746102
- 0273746103
- HF5415.1265 .C53 2012
المحتويات:
ملخص:"In its fifth edition, 'Digital marketing' (previously 'Internrt marketing') provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. 'Digital marketing' links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understands digital marketing in the real world."--The cover back.
pt. 1. Digital Marketing Fundamentals -- part 2. Digital Strategy Development -- part 3. Digital Marketing: Implementation and Practice.
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
|---|---|---|---|---|---|---|---|
كتاب
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UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.1265 .C53 2012 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010011072886 | ||
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كتاب
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UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.1265 .C53 2012 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30010011072872 | ||
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كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.1265 .C53 2012 (إستعراض الرف(يفتح أدناه)) | C.3 | المتاح | 30010011072844 | ||
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كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.1265 .C53 2012 (إستعراض الرف(يفتح أدناه)) | C.4 | المتاح | 30020000018982 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
| HF5415.1265 B758 2010 Social media 101 : tactics and tips to develop your business online / | HF5415.1265 B758 2010 Social media 101 : tactics and tips to develop your business online / | HF5415.1265 .C53 2012 Digital marketing : strategy, implementation and practice / | HF5415.1265 .C53 2012 Digital marketing : strategy, implementation and practice / | HF5415.1265 .C53 2012 Digital marketing : strategy, implementation and practice / | HF5415.1265 .C53 2012 Digital marketing : strategy, implementation and practice / | HF5415.1265 C64 1997 Doing business on the Internet / |
Previous edition published as: Internet marketing, 2006.
Includes bibliographical references and index.
pt. 1. Digital Marketing Fundamentals -- part 2. Digital Strategy Development -- part 3. Digital Marketing: Implementation and Practice.
"In its fifth edition, 'Digital marketing' (previously 'Internrt marketing') provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. 'Digital marketing' links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understands digital marketing in the real world."--The cover back.
