Participatory communication strategy design : a handbook / prepared by Paolo Mefalopulos and Chris Kamlongera for the SADC Centre of Communication for Development in collaboration with the Communication for Development Group Extension, Education and Communication Service, Sustainable Development Department.
نوع المادة :
نصالناشر:Rome : Food and Agriculture Organization of the United Nations, 2004الطبعات:2nd edوصف:ix, 111 pages : illustrations ; 30 cmنوع المحتوى:- text
- unmediated
- volume
- 9251052522
- 9789251052525
- P95.815 .M45 2004
- Available both in print and online.
- Also issued online.
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
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كتاب
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UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | P95.815 .M45 2004 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30020000012487 | ||
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كتاب
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UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | P95.815 .M45 2004 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30020000015703 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
| P95.815 .M35 2017 التخطيط و الإدارة في المؤسسات الإعلامية / | P95.815 .M35 2017 التخطيط و الإدارة في المؤسسات الإعلامية / | P95.815 .M45 2004 Participatory communication strategy design : a handbook / | P95.815 .M45 2004 Participatory communication strategy design : a handbook / | P95.815 S58 2009 التخطيط الاعلامي : أسسه : نظرياته : تطبيقاته في المؤسسات الصحفية و الإذاعية . . .[الخ.] / | P95.815 .T43 2000z التخطيط الإعلامي و الإعلاني لمعالجة قضايا المجتمع و كيفية مخاطبة الجمهور / | P95.815 .T43 2000z التخطيط الإعلامي و الإعلاني لمعالجة قضايا المجتمع و كيفية مخاطبة الجمهور / |
This handbook has been prepared as a training and field guide for designing, implementing and managing communication for development strategies for field projects. It focuses on the process of planning a communication strategy in a participatory manner. It clearly explains the principles and processes of communication planning, message development, multimedia material production and the implementation of communication activities in the field, and presents a step-by-step approach to strategy design.
"TC/M/Y5794E/1/11.04/1500"--Page 4 of cover.
Includes bibliographical references (pages 109-111).
The foundation of communication strategy design -- Participatory design of messages and discussion themes -- Communication materials and media issues -- Managing the planning and implementation of the communication programme.
This handbook on Participatory Communication Strategy Design (PCSD) has been prepared as training and filed guide for designing, implementing and managing communication for development strategies for field projects. It focuses on the process of planning a communication strategy in a participatory manner. It clearly explains the principles and processes of communication planning, message development, multimedia material production and the implementation of communication activities in the field, and presents a step-by-step approach to strategy design.--Publisher's description.
Available both in print and online.
Also issued online.
