عرض عادي
Authentic TM : politics and ambivalence in a brand culture / Sarah Banet-Weiser
نوع المادة :
نصاللغة: الإنجليزية السلاسل:Critical cultural communicationNew York: New York University Press, 2012وصف:xii, 266 pages : illustration ; 24 cmنوع المحتوى:- text
- unmediated
- volume
- 9780814787137
- 0814787134
- 9780814787144
- 0814787142
- 9780814787151
- 0814787150
- 9780814739372
- 0814739377
- HD69.B7 B364 2012
المحتويات:
Introduction: branding the authentic -- Branding consumer citizens : gender and the emergence of brand culture -- Branding the post-feminist self : the labor of femininity -- Branding creativity : creative cities, street art, and "making your name sing" -- Branding politics : shopping for change? -- Branding religion : "I'm like totally saved" -- Conclusion: the politics of ambivalence
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
|---|---|---|---|---|---|---|---|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HD69.B7 B364 2012 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010011132890 | ||
|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HD69.B7 B364 2012 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30010011132888 |
Includes bibliographical references and index
Introduction: branding the authentic -- Branding consumer citizens : gender and the emergence of brand culture -- Branding the post-feminist self : the labor of femininity -- Branding creativity : creative cities, street art, and "making your name sing" -- Branding politics : shopping for change? -- Branding religion : "I'm like totally saved" -- Conclusion: the politics of ambivalence
