The practical guide to managing event venues / Philip Berners.
نوع المادة : نصاللغة: الإنجليزية الناشر:Abingdon, Oxon ; New York, NY : Routledge, 2019وصف:viii, 235 pages ; 24 cmنوع المحتوى:- text
- unmediated
- volume
- 9781138486409 (pbk. : alk. paper)
- GT3405 .B467 2019
نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
---|---|---|---|---|---|---|---|
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات Temporary Shelves | الرفوف المؤقتة | GT3405 .B467 2019 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30020000102526 | ||
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات Temporary Shelves | الرفوف المؤقتة | GT3405 .B467 2019 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30020000102525 |
Includes bibliographical references and index.
What is a venue? -- The hierarchy of event needs -- Hotels as venues for events -- Venue reputation -- History of a venue -- Testimonials -- Client portfolio -- Online reviews -- Events as a source of income -- Venue professionalism -- The need to meet expectations -- Venue culture change -- The one-person management structure -- The role of the venue -- Procuring external services -- Management of catering outlets / contribution from Jennifer Kaye -- Marketing, winning business & retaining clients -- Budgeting events / contribution from Adrian Martin -- Guests and venues -- Enquiry handling -- Show-round procedure -- Confirmation & contract procedure -- Lead-in procedure -- Client file procedure -- Client relationship procedures -- Event schedule/Function sheet -- Operational procedures -- Get-in & set-up procedure -- Rehearsal procedure -- Opening to closing procedures -- De-rig procedure -- Post-event procedures -- Case studies.
"This is a short, accessible and practical guide to running venues which are in the business of hosting events. Using honest guidance peppered with the author's real-life situational anecdotes to contextualise the topics, the book is logically structured around the key stages of event management - pre-event, onsite and post-event. Topics covered include developing the client relationship, marketing, financial accountability, risk, interdepartmental communication, onsite procedures and post-event evaluation. This is a fundamental resource for all events management and hospitality students. It is also a book for anybody who manages a venue or is a venue event manager. The Practical Guide to Managing Event Venues makes the business of venue management appealing, understandable and achievable"-- Provided by publisher.