Making big decisions better : how to set and simplify business strategy / Tim Lewko.

Includes index.

Preface -- Fix : the problems with strategy -- Absence of a shared language : no one's on the same page -- Mistaken identity : a decision making discipline not a retreat -- Outsourcing strategy : don't by-pass sweat equity -- Forgetting about profit : why no vp of profitably -- Mixed up on metrics : when was the answer ever : have more metrics -- Vague latitude : assumed buy-in from boards and employees -- Build a simple system to make big decisions better -- Introduction to the system : what to create, why and how -- Strategic assumptions and implications : connect outside to inside -- Product market capability engine (PMC) : create the economic engine to make big decisions -- Goals and gaps : find and fixate on the few goals that matter -- USE : how to use your strategy to drive results -- Pressure test : six sanity check criteria to evaluate your strategy -- Reinstate root cause : cause is king for sustaining results -- Use it or lose it : using the strategy systems to deliver results -- Check in quarterly : use it or lose it -- Index.