Creating customer loyalty : build lasting loyalty using customer experience management / Chris Daffy.
نوع المادة : نصاللغة: الإنجليزية الناشر:London ; New York, NY : Kogan Page, 2019وصف:xii, 247 pages : illustrations ; 24 cmنوع المحتوى:- text
- unmediated
- volume
- 9780749484309
- 9780749484316
- HF5415.525 .D34 2019
نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
---|---|---|---|---|---|---|---|
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.525 .D34 2019 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30020000103258 | ||
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.525 .D34 2019 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30020000103257 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
HF5415.52 .C66 2012 Complaint management excellence : creating customer loyalty through service recovery / | HF5415.525 .B39 2015 The membership economy : find your superusers, master the forever transaction, and build recurring revenue / | HF5415.525 .D34 2019 Creating customer loyalty : build lasting loyalty using customer experience management / | HF5415.525 .D34 2019 Creating customer loyalty : build lasting loyalty using customer experience management / | HF5415.525 H37 2011 Harvard business review on increasing customer loyalty | HF5415.525 M87 2001 The lifebelt : the definitive guide to managing customer retention / | HF5415.525 M87 2001 The lifebelt : the definitive guide to managing customer retention / |
Includes bibliographical references (pages 238-239) and index.
Unwavering customer loyalty is the ultimate dream for any business leader. This book shows consumer-facing and B2B organizations how to improve and finesse their approach to customers and, as a result, enjoy unprecedented customer loyalty. The book offers easy-to-understand strategies for creating a sustainable customer experience programme that will win loyal customers -- and keep them. Using fascinating examples from companies such as Lexus, Aldi, Dyson, The Ritz-Carlton, and Virgin Atlantic, the book demonstrates how to focus solely on the things that enable and increase success. Readers will learn to implement strategies that transform loyalty into a habit and to structure a business that attracts and retains the best customers. Ultimately, this will lead to increased market share, improved sales, an enhanced reputation, and higher profitability. Expertly explaining integral aspects such as customer expectation and customer memory management, the book will empower business leaders to make every occasion epic and build their brands through unforgettable stories and positive memories.