Contemporary strategy analysis : concepts, techniques, applications / by Robert M. Grant.
نوع المادة :
نصالناشر:Cambridge, MA : Blackwell, 1995الطبعات:2nd edوصف:xiii, 452 pages : illustrations ; 25 cmنوع المحتوى:- text
- unmediated
- volume
- 1557865132 (pbk)
- 9781557865137 (pbk)
- HD30.28 G72 1995
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
|---|---|---|---|---|---|---|---|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HD30.28 G72 1995 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010000073589 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
| HD30.28 G716 2005 Cases to accompany Contemporary strategy analysis fifth edition / | HD30.28 G716 2010 Cases to accompany Contemporary strategy analysis, seventh edition / | HD30.28 G716 2010 Cases to accompany Contemporary strategy analysis, seventh edition / | HD30.28 G72 1995 Contemporary strategy analysis : concepts, techniques, applications / | HD30.28 G72 2005 Contemporary strategy analysis / | HD30.28 G72 2010 Contemporary strategy analysis / | HD30.28 G72 2010 Contemporary strategy analysis / |
Includes index.
I. Fundamentals of Strategic Management. 1. The Concept of Strategy. 2. A Framework for Strategy Analysis -- II. The Analysis of Industry and Competition. 3. Analyzing the Industry Environment. 4. Intra-industry Analysis: Segmentation, Strategic Groups, and Competitor Appraisal -- III. The Analysis of Competitive Advantage. 5. Analyzing Resources and Capabilities. 6. The Nature and Sources of Competitive Advantage. 7. Cost Advantage. 8. Differentiation Advantage. 9. Competitive Advantage and Industry Evolution. 10. Competitive Advantage in Technology-Intensive: Industries and the Management of Innovation. 11. Competitive Advantage in Mature Industries -- IV. Corporate Strategy. 12. The Scope of the Firm: Vertical Integration. 13. Strategy Formulation and Implementation in Global Industries. 14. Diversification Strategy. 15. Managing the Multibusiness Corporation.
