عرض عادي
Guerrilla marketing attack : new strategies, tactics, and weapons for winning big profits for your small business
نوع المادة :
نصالناشر:Boston : Houghton Mifflin, 1989. 1989وصف:viii, 194 pages ; 24 cmنوع المحتوى:- text
- unmediated
- volume
- 0395502209 (pbk)
- HF5415 .L476 1989
المحتويات:
One hundred weapons for the attack -- The personality of the successful guerrilla -- The seven-word winning credo -- From an art to a science -- Why launch an attack? -- Basic training for guerrillas -- A dozen tactics to consider -- Gaining effective media support -- Direct marketing, guerrilla style -- The most important person -- Thirty-three marketing myths -- Maintaining the attack--and the profits information arsenal for guerrillas.
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
|---|---|---|---|---|---|---|---|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415 .L476 1989 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010000157803 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
| HF5415 K849 2006 Principles of management / | HF5415 K849 2006 Principles of management / | HF5415 .L2627 1995 Marketing | HF5415 .L476 1989 Guerrilla marketing attack : new strategies, tactics, and weapons for winning big profits for your small business | HF5415 .L4764 1993 Guerrilla marketing for the nineties : the newest secrets for making bigprofits from your small business | HF5415 .L479 1990 Guerrilla marketing weapons : 100 affordable marketing methods for maximizing profits from your small business | HF5415 .L4793 1993 Guerrilla marketing excellence : the 50 golden rules for small-business success |
Includes index.
One hundred weapons for the attack -- The personality of the successful guerrilla -- The seven-word winning credo -- From an art to a science -- Why launch an attack? -- Basic training for guerrillas -- A dozen tactics to consider -- Gaining effective media support -- Direct marketing, guerrilla style -- The most important person -- Thirty-three marketing myths -- Maintaining the attack--and the profits information arsenal for guerrillas.
