The art of persuasion : political communication in Italy from 1945 to the 1900s / ed. by Luciano Cheles and Lucio Sponza.

Includes bibliographical references (pages [356]-372) and index.

Introduction : National identities and avenues of persuasion / Luciano Cheles and Lucio Sponza -- Italian modernisation and the propaganda of the Marshall Plan / David W. Ellwood -- Government propaganda : official newsreels and documentaries in the 1950s / Maria Adelaide Frabotta -- Italian propaganda abroad : the case of the surrogate 'voice of Italians' in post-war Britain / Lucio Sponza -- The Italian Communist Party in propaganda films of the early post-war period / Mino Argenierei -- Political identity and communication / Jeff C. Pratt -- Political rituals / David I. Kertzer -- The political press / Mario Isnenghi -- Picture battles in the piazza : the political poster / Luciano Cheles --Advertising politics on television : the party election broadcast / Isabella Pezzini -- The languages of politics : from politichese to the 'discourse of serenity' / Patrick McCarthy -- Meetings of desire / Umberto Eco -- Persuasion by violence : terror and its texts / David Moss -- The last laugh : Cuore and the vicissitudes of satire / Robert Lumley -- The centre cannot hold : music as political communication in post-war Italy / Alessandro Portelli -- Dress, politics and fashion, 1960-80 / Cristina Giorgetti -- Fashion and political communication in the 1980s and 1990s / Maria Pia Pozzato -- Ritual degradation as a public display : a televised corruption trial / Pier Paolo Giglioli.