Cognitive interviewing : a tool for improving questionnaire design / Gordon B. Willis.
نوع المادة : نصالناشر:Thousand Oaks, Calif. : Sage Publications, [2005]تاريخ حقوق النشر: copyright 2005وصف:xii, 335 pages : illustrations ; 24 cmنوع المحتوى:- text
- unmediated
- volume
- 0761928030 (hbk)
- 0761928049 (pbk)
- H61.28 W55 2005
نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
---|---|---|---|---|---|---|---|
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | H61.28 W55 2005 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010000099189 | ||
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | H61.28 W55 2005 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30010000099188 |
Includes bibliographical references (pages 299-319) and index.
Introduction to cognitive interviewing -- Setting the stage for cognitive interviewing : first principles of questionnaire design -- Background and theoretical origins : the CASM approach -- Cognitive interviewing in practice : think-aloud, verbal probing, and other techniques -- Developing standard cognitive probes -- Beyond the standard model of verbal probing -- A further perspective : cognitive testing as expansive interviewing -- Avoiding probing pitfalls -- Selection and training of cognitive interviewers -- Planning and conducting interviews -- Analyzing and documenting cognitive interview results -- Special applications of cognitive interviewing -- Evaluation of cognitive interviewing techniques -- Beyond cognitive testing : affiliated pretesting methods -- Recommendations and future directions.