Moral markets : the critical role of values in the economy / edited by Paul J. Zak ; with a foreword by Michael C. Jensen.

Includes bibliographical references and index.

The stories markets tell: affordances for ethical behavior in free exchange / William D. Casebeer -- Free enterprise, sympathy, and virtue / Robert C. Solomon -- The status of moral emotions in consequentialist moral reasoning / Robert H. Frank -- How selfish an animal? The case of primate cooperation / Frans B. M. de Waal -- Fairness and other-regarding preferences in nonhuman primates / Sarah F. Brosnan -- The evolution of free enterprise values / Peter J. Richerson, Robert Boyd -- Building trust by wasting time / Carl Bergstrom, Ben Kerr, Michael Lachmann -- Taking conscience seriously / Lynn A. Stout -- Trustworthiness and contract / Erin Ann O'Hara -- The vital role of norms and rules in maintaining open public and private economies / David Schwab, Elinor Ostrom -- Values, mechanism design, and fairness / Oliver R. Goodenough -- Values and value: moral economics / Paul J. Zak -- Building a market: from personal to impersonal exchange / Erik O. Kimbrough, Vernon L. Smith, Bart J. Wilson -- Corporate honesty and business education: a behavioral model / Herbert Gintis, Rakesh Khurana -- What's a business for? / Charles Handy.