The Lenovo way : managing a diverse global company for optimal performance / Gina Qiao and Yolanda Conyers.
نوع المادة : نصالناشر:New York : McGraw-Hill Education, 2014وصف:xxxviii, 234 pages ; 24 cmنوع المحتوى:- text
- unmediated
- volume
- 9780071837248
- 0071837248
- HD9696.2.C64 L537 2014
نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
---|---|---|---|---|---|---|---|
كتاب | UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HD9696.2.C64 L537 2014 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30020000033097 |
Includes bibliographical references and index.
A powerful book that shows the step-by-step evolution of a new kind of global technology powerhouse, The Lenovo Way is indispensable reading for leaders and managers who deal with strategy, innovation, branding, and HR at any kind of company. It also tells the remarkable story of how two women from very different backgrounds rose to become leaders in Lenovo's journey to the top. The Lenovo Way shows business leaders how to gain market share and develop new business models. The strategies driving Lenovo's ascent to the leading position in the PC industry have been in motion for years, and this book shows how Lenovo, with roots in both East and West, did it. Based on unprecedented access to former and present CEOs and other top managers, The Lenovo Way tells the fascinating story of the rise of this remarkable global brand. It also provides invaluable business lessons for how to use Lenovo's success strategies to advance your own company's success.
Yolanda's story: gateway to China -- Gina's story: merging cultures -- Going global -- The birth of the world's #1 PC company -- Managing a corporate culture -- Leading through chaos -- Global world, global thinking -- Protect and attack -- The 4 Ps for business success -- Sharpen global leadership skills -- the 5th P: pioneer new products.