عرض عادي
Public relations on the Net : winning strategies to inform and influencethe media, the investment community, the government, the public, and more! / Shel Holtz.
نوع المادة :
نصالناشر:New York : American Management Association, c2002. 2002الطبعات:2nd edوصف:xx, 444 pages : illustrations ; 23 cmنوع المحتوى:- text
- unmediated
- volume
- 0814471528 (PBK)
- HD59 H596 2002
المحتويات:
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
|---|---|---|---|---|---|---|---|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HD59 H596 2002 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010000076154 |
A report card PR use of the Internet -- How communication has been forever changed -- Public relations tools of the Internet -- The principles of influencing audiences online -- How to be the eyes and ears of your organization -- Media relations -- Investor relations -- Government relations -- Community relations -- Cause and issues communication -- Employee communications -- Activism on the Net -- Crisis communication -- Going directly to the public -- Measuring the effectiveness of your online efforts.
