Government policy and program impacts on technology development, transfer, and commercialization : international perspectives / Kimball P. Marshall, William S. Piper, Walter W. Wymer, Jr., editors.

"Co-published simultaneously as Journal of nonprofit & public sector marketing, volume 13, numbers 1/2, 2005."

Includes bibliographical references and index.

Introduction / Kimball P. Marshall, William S. Piper and Walter W. Wymer -- overview of potential government impacts on technology transfer and commercialization / Kimball P. Marshall -- Perceived impacts of government regulations on technology transfers / Marina Onken, Caroline Fisher and Jing Li -- Building capable organization via technological innovation : a study of a China's leading textile machinery company / Jifu Wang and Sharon L. Oswald -- effects of changing technology and government policy on the commercialization of music / Gregory K. Faulk, Robert P. Lambert and Clyde Philip Rolston -- Government programs and diffusion of innovations in Taiwan : an empirical study of household technology adoption rates / Maxwell K. Hsu and Hani I. Mesak -- Telemedicine from a macromarketing viewpoint : a critical evaluation with proposed licensing strategies / Ashish Chandra, Charles E. Pettry, Jr. and David P. Paul III -- Patents, copyrights, and trademarks in the early twenty-first century : the new relevance of some old concepts of intellectual property rights / Thomas S. O'Connor -- Government and market mechanisms to provide alternatives to scrap tire disposal / Nancy J. Merritt, William H. Redmond and Michael M. Pearson -- comparative influence of government funding by the U.S. commerce department's advanced technology program and private funding on the marketing strategy of high-tech firms / Conway L. Lackman -- Food product development, food regulations and policies -- compatible or not? / Alicea A. Glueck-Chaloupka, Louis M. Capella and Patti C. Coggins -- New technology adoption, business strategy and government involvement : the case of mobile commerce / Michael Stoica, Darryl W. Miller and David Stotlar.

Predicting core innovation and wealth from technological innovation and domestic competitiveness : the crucial role of anti-trust policy effectiveness / Renee J. Fontenot and Paul G. Wilhelm -- Incorporating the dominant social paradigm into government technology transfer programs / William E. Kilbourne -- Governmental and corporate role in diffusing development technologies : ethical macromarketing imperatives / Oswald A.J. Mascarenhas, Ram Kesavan and Michael D. Bernacchi -- Reflections on ethical concerns in technology transfer and macromarketing / Nicholas Capaldi -- Response to Dr. Capaldi / William E. Kilbourne -- Progressive reduction of economic inequality as a macromarketing task : a rejoinder / Oswald A.J. Mascarenhas, Ram Kesavan and Michael D. Bernacchi.