عرض عادي
BrandDigital : simple ways top brands succeed in the digital world / Allen P. Adamson.
نوع المادة :
نصالناشر:Basingstoke : Palgrave Macmillan, 2009وصف:xiv, 290 pages : illustrations ; 25 cmنوع المحتوى:- text
- unmediated
- volume
- 9780230617629
- 023061762X
- 9780230606043
- 0230606040
- Brand Digital
- HF5415.1255 .A33 2009
المحتويات:
The importance of gaining superior consumer insight -- The importance of relevant differentiation -- The importance of delivering on your brand promise -- The importance of a simple idea -- The importance of a clear brand voice -- The importance of following the customer's journey -- Stop, look, and listen: get insights about your digital audience -- Call attention to what makes your brand relevantly different -- Keep your brand's promise -- Start with a simple idea -- Establish a clear brand voice -- Identify where you can play to win -- BrandDigital: the top ideas to remember.
| نوع المادة | المكتبة الحالية | رقم الطلب | رقم النسخة | حالة | تاريخ الإستحقاق | الباركود | |
|---|---|---|---|---|---|---|---|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.1255 .A33 2009 (إستعراض الرف(يفتح أدناه)) | C.1 | Library Use Only | داخل المكتبة فقط | 30010011130341 | ||
|
كتاب
|
UAE Federation Library | مكتبة اتحاد الإمارات General Collection | المجموعات العامة | HF5415.1255 .A33 2009 (إستعراض الرف(يفتح أدناه)) | C.2 | المتاح | 30010011130343 |
Browsing UAE Federation Library | مكتبة اتحاد الإمارات shelves, Shelving location: General Collection | المجموعات العامة إغلاق مستعرض الرف(يخفي مستعرض الرف)
| HF5415.125 .L48 1997 Guerrilla marketing online : the entrepreneur's guide to earning profitson the Internet | HF5415.125 .M34 1994 نظم المعلومات التسويقية / | HF5415.125 .M34 1994 نظم المعلومات التسويقية / | HF5415.1255 .A33 2009 BrandDigital : simple ways top brands succeed in the digital world / | HF5415.1255 .A33 2009 BrandDigital : simple ways top brands succeed in the digital world / | HF5415.1255 .B34 2019 Myths of branding : a brand is just a logo, and other popular misconceptions / | HF5415.1255 .B34 2019 Myths of branding : a brand is just a logo, and other popular misconceptions / |
Includes index.
Originally published: 2008.
The importance of gaining superior consumer insight -- The importance of relevant differentiation -- The importance of delivering on your brand promise -- The importance of a simple idea -- The importance of a clear brand voice -- The importance of following the customer's journey -- Stop, look, and listen: get insights about your digital audience -- Call attention to what makes your brand relevantly different -- Keep your brand's promise -- Start with a simple idea -- Establish a clear brand voice -- Identify where you can play to win -- BrandDigital: the top ideas to remember.
