Handbook of research on strategic alliances and value co-creation in the service industry / Shai Rozenes, Afeka Tel-Aviv Academic College of Engineering, Israel, Yuval Cohen, Afeka Tel-Aviv Academic College of Engineering, Israel.

Includes bibliographical references (pages 431-494) and index.

Strategic relationships : a service science perspective / Md. Abul Siddike, Japan Advanced Institute of Science and Technology, Haluk Demirkan, University of Washington Tacoma, Youji Kohda, Japan Advanced Institute of Science and Technology, Jim Spohrer, IBM Almaden Research Center -- Engineering value co-creation in product-service systems : processes, methods and tools / Giuditta Pezzotta, Universit�a degli Studi di Bergamo, Sergio Cavalieri, Universita degli Studi di Bergamo, David Romero, Tecnol�ogico de Monterrey -- Co-creation emerging in markets and with consumers : contrasting service-dominant logic and value co-creation / Barbara Aquilani, University of Tuscia Viterbo, Costanza Nosi, Roma Tre University / Tindara abbate, University of Messina -- The importance of customer satisfaction and customer loyalty in the service sector / Kijpokin Kasemsap, Suan Sunandha Rajabhat University -- The interactive approach to exploring value co-creation / Maya Golan, Afeka, Tel Aviv Academic College of Engineering -- Role of pr in relations management with strategic partners leading to value co-creation / Tanushri Mukherjee, Amity University Rajasthan, Jaipur, Rajasthan -- Service capability analysis as a contribution to co-creation / Rog�erio Puga-Leal, UNIDEMI, Faculdade de Ci�encias e Tecnologia, FCT, Universidade Nova de Lisboa, Marta Ormazabal, Tecnun, School of Engineering, University of Navarra -- Co-creating value derivations in a service system journey / Ralph Badinelli, Virginia Tech -- Value co-creation approach for improving performance of outsourced projects / Shai Rozenes, Afeka Tel Aviv Academic College of Engineering, Yuval Cohen, Afeka Tel Aviv Academic College of Engineering -- Value creation through collaboration in supply and demand chains / Asther Alvarez-de los Mozos, University of Deusto -- An analysis of the agile theory and methods in the light of the principles of the value co-creation / Bertrand Verlaine, University of Namur -- Social media marketing and value co-creation : a system dynamics approach / Francesca Costanza, University of Palermo -- Strategic IT alignment in service sector / Abrar Haider, University of South Austraalia / Sureerat Saetang, University of South Australia -- QPLAN'A tool for enhancing software development project performance with customer involvement / Marco Amaral F�eris, Cranfield University School of Management -- Balancing value co-creation : culture, ecology and human resources in tourism industry / Jesus Alcoba, International Graduate School. Centro Superior de Estudios Universitarios La Salle. UAM, Susan Mostajo, De La Salle University - Dasmari�nas, Romano Angelico Ebron, De La Salle University-Dasmari�nas, Rowell Paras, De La Salle University-Dasmari�nas -- The value co-creation in mobile applications development, utilisation and deployment / Maurizio Cavallari, Universit�a Cattolica - Milano -- Value co-creation in education- a case study on engineering education / VE Annamalai, SSN College of Engineering -- Student-faculty joint research as a strategic alliance for knowledge co-creation in academia / Neeta Baporikar, Namibia University of Science and Technology, Namibia & University of Pune -- Mobile services for development: an opportunity for academic co-creation / Alan Hartman, University of Haifa and Afeka College of Engineering -- E-service innovation in rural africa through value co-creation / Anna Bon, Centre for International Cooperation CIS-VU, Vrije Universiteit Amsterdam, Jaap Gordijn, Network Institute, Vrije Universiteit Amsterdam, Hans Akkermans, Network Institute, Vrije Universiteit Amsterdam -- Modelling and simulation perspective in service design : experience in transport information service development / Monica Dragoicea, University Politehnica of Bucharest, Joao Falcao e Cunha, University of Porto, Monica Viorela Alexandru, National Authority for Scientific Research and Innovation / Denisa Constantinescu, University of M�alaga -- Co-creation and healthcare operations management / Paul Lillrank, Aalto University School of Science -- Value co-creation in fitness centers : the role of customer citizenship behavior on perceived value, satisfaction, and repurchase intention / Weisheng Chiu, Yonsei University/The University of Suwon / Sunyun Shin, Yonsei University, Hyun-Woo Lee, Georgia Southern University.

"This book describes research that is closely related and partly based on the Service Dominant Logic (SDL). This subject has an enormous impact on the value of projects made by contractors serving large organizational projects. This book covers the many new faces of value co-creation"-- Provided by publisher.